05
Color
05
Color
05
Color
rareliquid’s color system is built around modern, refined tones that communicate trust, clarity, and focus. Our core palette centers on black and white, supported by subtle purple and blue accents, along with yellow CTA's. For presentations, we introduce a more colorful scheme to enhance readability and structure.
rareliquid’s color system is built around modern, refined tones that communicate trust, clarity, and focus. Our core palette centers on black and white, supported by subtle purple and blue accents, along with yellow CTA's. For presentations, we introduce a more colorful scheme to enhance readability and structure.
rareliquid’s color system is built around modern, refined tones that communicate trust, clarity, and focus. Our core palette centers on black and white, supported by subtle purple and blue accents, along with yellow CTA's. For presentations, we introduce a more colorful scheme to enhance readability and structure.
The Basics
The rareliquid color system combines deep blues, soft indigo tones, and a bold yellow to create a clear, modern visual identity. Black, white, and balanced grays provide structure and contrast, while an extended set of warm and cool presentation accents supports clarity in slides and long-form content.
We also make frequent use of gradients and animations to add depth and a polished, premium feel across digital and presentation materials.
Usage note:
Hover over the various colors to quickly copy the HEX codes
Usage note:
Hover over the various colors to quickly copy the HEX codes
Usage note:
Hover over the various colors to quickly copy the HEX codes
Main Accent & Tones
Name:
Deep blue 900
Hex:
00087A
RGB:
0 / 8 / 122
CMYK:
100 / 93 / 0 / 52
Pms:
Pantone 2746C
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Name:
Deep blue 900
Hex:
00087A
RGB:
0 / 8 / 122
CMYK:
100 / 93 / 0 / 52
Pms:
Pantone 2746C
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Name:
Deep blue 900
Hex:
00087A
RGB:
0 / 8 / 122
CMYK:
100 / 93 / 0 / 52
Pms:
Pantone 2746C
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Name:
Midnight Blue 950
Hex:
#00044A
RGB:
0 / 4 / 74
CMYK:
100 / 95 / 0 / 71
Pms:
Pantone 2766 C
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Name:
Midnight Blue 950
Hex:
#00044A
RGB:
0 / 4 / 74
CMYK:
100 / 95 / 0 / 71
Pms:
Pantone 2766 C
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Name:
Midnight Blue 950
Hex:
#00044A
RGB:
0 / 4 / 74
CMYK:
100 / 95 / 0 / 71
Pms:
Pantone 2766 C
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Name:
Indigo Mist 200
Hex:
C6C9FF
RGB:
198 / 201 / 255
CMYK:
22 / 21 / 0 / 0
Pms:
Pantone 2707 C
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Name:
Indigo Mist 200
Hex:
C6C9FF
RGB:
198 / 201 / 255
CMYK:
22 / 21 / 0 / 0
Pms:
Pantone 2707 C
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Name:
Indigo Mist 200
Hex:
C6C9FF
RGB:
198 / 201 / 255
CMYK:
22 / 21 / 0 / 0
Pms:
Pantone 2707 C
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Name:
Neon Yellow 900
Hex:
#FFFB00
RGB:
255 / 251 / 0
CMYK:
0 / 2 / 100 / 0
Pms:
Pantone 3955 C
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Name:
Neon Yellow 900
Hex:
#FFFB00
RGB:
255 / 251 / 0
CMYK:
0 / 2 / 100 / 0
Pms:
Pantone 3955 C
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Name:
Neon Yellow 900
Hex:
#FFFB00
RGB:
255 / 251 / 0
CMYK:
0 / 2 / 100 / 0
Pms:
Pantone 3955 C
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Gradients and Animations
Name:
Purple waves
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Name:
Purple waves
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Name:
Purple waves
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Name:
Swirling Conic
Name:
Sunrise Gradient
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Black & White
Name:
Black
Hex:
#000000
RGB:
0/0/0
CMYK:
100/61/32/96
Pms:
Black 6 C
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Name:
Black
Hex:
#000000
RGB:
0/0/0
CMYK:
100/61/32/96
Pms:
Black 6 C
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Name:
Black
Hex:
#000000
RGB:
0/0/0
CMYK:
100/61/32/96
Pms:
Black 6 C
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Name:
White
Hex:
#FFFFFF
RGB:
255/255/255
CMYK:
0/0/0/0
Pms:
Bright White
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Name:
White
Hex:
#FFFFFF
RGB:
255/255/255
CMYK:
0/0/0/0
Pms:
Bright White
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Name:
White
Hex:
#FFFFFF
RGB:
255/255/255
CMYK:
0/0/0/0
Pms:
Bright White
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Name:
Grey 900
Hex:
#333333
RGB:
35 / 31 / 32
CMYK:
0 / 11 / 9 / 86
Pms:
BLACK 7 C
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Name:
Grey 900
Hex:
#333333
RGB:
35 / 31 / 32
CMYK:
0 / 11 / 9 / 86
Pms:
BLACK 7 C
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Name:
Grey 900
Hex:
#333333
RGB:
35 / 31 / 32
CMYK:
0 / 11 / 9 / 86
Pms:
BLACK 7 C
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Name:
Grey 600
Hex:
#666666
RGB:
102/102/102
CMYK:
0/0/0/70
Pms:
424 C
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Name:
Grey 600
Hex:
#666666
RGB:
102/102/102
CMYK:
0/0/0/70
Pms:
424 C
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Name:
Grey 600
Hex:
#666666
RGB:
102/102/102
CMYK:
0/0/0/70
Pms:
424 C
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Name:
Grey 100
Hex:
#E6E6E6
RGB:
230/230/230
CMYK:
0/0/0/20
Pms:
420 C
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Name:
Grey 100
Hex:
#E6E6E6
RGB:
230/230/230
CMYK:
0/0/0/20
Pms:
420 C
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Name:
Grey 100
Hex:
#E6E6E6
RGB:
230/230/230
CMYK:
0/0/0/20
Pms:
420 C
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Presentation Acccents
Name:
Golden Amber 700
Hex:
#D9A61C
RGB:
217 / 166 / 28
CMYK:
0 / 23 / 87 / 15
Pms:
Pantone 7555 C
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Name:
Golden Amber 700
Hex:
#D9A61C
RGB:
217 / 166 / 28
CMYK:
0 / 23 / 87 / 15
Pms:
Pantone 7555 C
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Name:
Golden Amber 700
Hex:
#D9A61C
RGB:
217 / 166 / 28
CMYK:
0 / 23 / 87 / 15
Pms:
Pantone 7555 C
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Name:
Burnt Orange 800
Hex:
#FFFFFF
RGB:
191 / 94 / 20
CMYK:
0 / 51 / 90 / 25
Pms:
Pantone 1675 C
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Name:
Burnt Orange 800
Hex:
#FFFFFF
RGB:
191 / 94 / 20
CMYK:
0 / 51 / 90 / 25
Pms:
Pantone 1675 C
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Name:
Burnt Orange 800
Hex:
#FFFFFF
RGB:
191 / 94 / 20
CMYK:
0 / 51 / 90 / 25
Pms:
Pantone 1675 C
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Name:
Deep Crimson 900
Hex:
#9D0707
RGB:
157 / 7 / 7
CMYK:
0 / 96 / 96 / 38
Pms:
Pantone 7621 C
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Name:
Deep Crimson 900
Hex:
#9D0707
RGB:
157 / 7 / 7
CMYK:
0 / 96 / 96 / 38
Pms:
Pantone 7621 C
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Name:
Deep Crimson 900
Hex:
#9D0707
RGB:
157 / 7 / 7
CMYK:
0 / 96 / 96 / 38
Pms:
Pantone 7621 C
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Name:
Royal Purple 900
Hex:
#510B6F
RGB:
81 / 11 / 111
CMYK:
27 / 90 / 0 / 56
Pms:
Pantone 2622 C
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Name:
Royal Purple 900
Hex:
#510B6F
RGB:
81 / 11 / 111
CMYK:
27 / 90 / 0 / 56
Pms:
Pantone 2622 C
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Name:
Royal Purple 900
Hex:
#510B6F
RGB:
81 / 11 / 111
CMYK:
27 / 90 / 0 / 56
Pms:
Pantone 2622 C
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Name:
Forest Green 800
Hex:
#2E6614
RGB:
46 / 102 / 20
CMYK:
55 / 0 / 80 / 60
Pms:
Pantone 349 C
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Name:
Forest Green 800
Hex:
#2E6614
RGB:
46 / 102 / 20
CMYK:
55 / 0 / 80 / 60
Pms:
Pantone 349 C
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Name:
Forest Green 800
Hex:
#2E6614
RGB:
46 / 102 / 20
CMYK:
55 / 0 / 80 / 60
Pms:
Pantone 349 C
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