Our Story
rareliquid began with a simple mission: make the world of competitive finance careers clearer, more accessible, and achievable for anyone willing to put in the work. What started as a single YouTube channel breaking down valuation, recruiting, and MBA insights has grown into a trusted ecosystem used by thousands of ambitious students and professionals.
As a former JPMorgan banker and Wharton MBA grad, Ben saw firsthand how confusing and gatekept the recruiting process could be, and in turn, financial independence. rareliquid was created to remove that friction by turning elite preparation into clear, structured systems that anyone can follow.
Today, rareliquid spans videos, frameworks, masterclasses, and guided mentorships that help people land interviews, offers, and long-term career opportunities. Our story is still unfolding, but the mission hasn’t changed: unlock potential through clarity, strategy, and high-quality education — and help the next generation aim higher than they ever thought possible.
Our Ecosystem
rareliquid Timeline
2018
Febuary
Ben quits Investment Banking to travel the world and explore his true passions
2018
August
Ben founds a clothing label, Asthetic Studios, meant to be like "Nike for Creatives"
2020
December
Ben closes down Asthetic Studios
2021
January
Ben starts rareliquid as a finance youtube channel
2025
August
rareliquid reaches $1 million in ARR
